We're delighted to unveil the second chapter of our collaboration with Purdy & Figg, bringing together two brands united by a shared belief: that everyday household tasks can be transformed into moments of beauty, care and conscious living. Inspired by William Morris' enduring philosophy of bringing art into the home, this latest collection pairs thoughtfully designed accessories with Purdy & Figg's innovative, naturally powerful cleaning solutions.
Founded with a mission to make cleaning more effective, enjoyable and environmentally conscious, Purdy & Figg has reimagined household cleaning through refillable systems, plant-based ingredients and luxurious fragrance blends.
As the seasons begin to change and our homes once again become places of comfort and retreat, this collection invites you to create a richer cleaning experience inspired by the beauty of autumn. Designed to help you "spoil your home rotten", the collaboration features three exclusive seasonal fragrances that elevate everyday cleaning into a sensory ritual.
The collection includes:
Black Tea & Rose
An elegant fragrance inspired by the designs and heritage of William Morris At Home. Rich floral notes are balanced with the sophistication of black tea, creating a scent that feels timeless and comforting.
Orange & Clove
Warm, inviting and evocative of crisp autumn evenings, this fragrance combines zesty citrus with aromatic spice for a truly seasonal experience
Lavender & Chamomile
Soft botanicals blend together to transform cleaning into a calming ritual, bringing a spa-like sense of relaxation to the home.
While the collection is inspired by beautiful design and fragrance, performance remains at its heart. Purdy & Figg's patented natural cleaning formula has been developed over more than seven years of research and is scientifically proven to deliver powerful cleaning results without harsh chemicals. The versatile Counter Clean system is designed to care for multiple household surfaces with a single simple spray, making cleaning both effortless and effective.
The collaboration also reflects a shared commitment to sustainability. Refillable bottles help reduce single-use plastic, while concentrated refills minimise shipping weight and waste. It's a modern approach to household care that honours the values of thoughtful living and responsible consumption.
William Morris famously believed that we should have nothing in our homes that we do not know to be useful or believe to be beautiful. This collaboration brings that sentiment to life, combining practical, naturally derived cleaning products with distinctive William Morris At Home design elements that make everyday essentials worthy of display.
Whether you're already a fan of Purdy & Figg or discovering the brand for the first time, this second collaboration offers a wonderful opportunity to embrace a more beautiful way of caring for your home. Explore the limited-edition collection and welcome the new season with fragrances, designs and rituals inspired by the enduring legacy of William Morris.
You can shop the limited collection here