At the William Morris Gallery, our licensing partnerships play an important role in extending William Morris's legacy beyond the museum walls and into contemporary homes and lifestyles. By collaborating with carefully selected partners who share our commitment to quality, craftsmanship and design, we help bring Morris's work to new audiences while generating valuable income that supports the Gallery's exhibitions, learning programmes and community activities.
One of our most successful and enduring partnerships is with William Morris At Home, whose thoughtfully designed collections reinterpret Morris's iconic patterns for modern living. Inspired by Morris's belief that everyday objects should be both useful and beautiful, the brand continues to create products that celebrate his artistic vision while remaining relevant to contemporary life.
We are delighted to celebrate the latest addition to the William Morris At Home collection: a beautifully crafted Picnic & Dining Collection that brings William Morris's timeless designs to tables, gardens and outdoor gatherings.
Inspired by William Morris's belief that beauty should be part of everyday life, the new collection transforms moments around the table, in the garden or on a summer picnic into something truly special.
The range features an array of thoughtfully designed pieces, including plates, bowls, teacups, teapots, jugs, tumblers, cutlery, serving accessories, picnic sets and more. Adorned with some of Morris's most beloved designs, each item combines practicality with enduring style, bringing Arts and Crafts heritage into contemporary homes.
Whether you're hosting friends, enjoying afternoon tea or packing a picnic for a day outdoors, these pieces offer a beautiful way to celebrate everyday moments.
Alongside this exciting new launch, we're proud to see William Morris's designs continue to flourish across a growing range of lifestyle products.
The much-loved Self-Care Bath & Body Collection remains a popular choice, featuring luxurious hand creams, soaps, bath treats and wellbeing essentials inspired by the natural beauty that influenced Morris's work.
Animal lovers can also explore the charming Pet Collection, which brings Morris's distinctive patterns to a range of stylish accessories designed for four-legged companions.
Together, these collections reflect the enduring relevance of Morris's vision: creating beautiful, functional objects that enhance daily life.
Every purchase from the William Morris At Home range helps support the work of the William Morris Gallery. Income generated through our licensing programme contributes to the delivery of exhibitions, learning activities and community outreach programmes, helping us share Morris's legacy with future generations.