Lifestyle and heritage brand Barbour has unveiled a new collection in collaboration with The William Morris Gallery, a museum dedicated to the life and work of the iconic English Arts & Crafts designer, William Morris. This range unites two quintessentially British design icons, creating outerwear and clothing imbued with an authentic heritage feel. Nicola Brown, Director of Womenswear at Barbour, expresses excitement about the partnership:
“William Morris is known all over the world for his incredibly detailed and instantly recognisable artworks. Here at Barbour, we are delighted to be working with The William Morris Gallery to blend these beautiful prints with clothing designs from our own archive. There is a timeless nature to this collection that comes from the long and celebrated history of both Barbour and William Morris, and I am looking forward to customers discovering this new range.”
At the heart of both Barbour and William Morris’ work lies a shared appreciation for artisanal craft and the great outdoors, resulting in a seamless synergy across the collection. The range includes six pieces of outerwear, two dresses, and two shirts featuring William Morris’ instantly recognisable Eye Bright and Wey Print designs, originally created in 1883. These leafy and floral patterns have been reimagined with fresh, vibrant colors, offering a nostalgic yet modern aesthetic. The prints evoke a sense of home and familiarity, ensuring each piece becomes a cherished addition to the wearer’s wardrobe.
Hadrian Garrard, Director of The William Morris Gallery, adds: “We’re very excited to embark on this new project with Barbour, a brand that epitomises quality and the significance of British craft, hand-making and design. This collaboration upholds many of the traditions built by William Morris that still endure to this day.”
Hero Products:
Barbour Shelton Wax Jacket
Practical and stylish, this olive-colored long-line waxed jacket is the perfect design for the cooler autumn and winter months. Featuring traditional Barbour hand-warmer pockets and expandable lower bellows pockets, the piece is perfect for those who like to spend their time exploring the great outdoors. Fully lined in Eye Bright, a bold pink and green ‘flowering herb’ print, the jacket features extended cuffs that can be turned back to reveal this beautiful design.
Barbour Isabella Quilted Jacket
This diamond-quilted navy jacket features aged brass buttons and a traditional cord collar to give the design a vintage feel. Lined in the blue and yellow floral Wey Print, which is named after the River Wey, the piece has a fluidity and calmness to it that comes from the matching tones of the internal print and external quilting. Town or country, on or off duty, this versatile jacket will fast become a go-to piece in your wardrobe.
Barbour Isabella Dress
This playful mini dress features a ruffled high-neck collar and full sleeves. The design provides the perfect canvas for the Eye Bright print, a bold pink and green ‘flowering herb’ design which was originally created by William Morris in 1883. Simple and sleek, this unforgettable dress has a modern yet vintage feel to it.
Barbour Rendall Shirt
Sunflowers and marigolds were the inspiration for William Morris to create the Wey Print in 1883. Reimagined in a bold new colorway, this distinctive design has been applied to the romantic and ruffled Rendall Shirt to make the perfect piece for the autumn and winter months.
The Barbour X The William Morris Gallery collaboration launches in stores and online from August 19th, inviting customers to experience the fusion of two iconic British traditions.